Introduction
Choosing the right toys for your child isn’t just about fun anymore; it’s about learning, growth, and values, too. In the year 2025, the toy market is changing to reflect what today’s parents care about most: development, sustainability, inclusivity, and tech-savvy learning.
Whether you’re a parent, grandparent, or just hunting for the perfect gift, staying updated with current toy trends can make all the difference. At Sakuya.in, we’ve been noticing what’s flying off the shelves and what’s making a lasting impact. So here are ten toy trends we believe you’ll see a lot more of in 2025.
1. STEM and STEAM Toys Are Becoming a Must-Have
Toys that encourage science, technology, engineering, and math are no longer just “nice-to-have.” Parents want toys that build real-world problem-solving skills from an early age.
Think magnetic building sets, robot kits, or even simple circuits designed for kids. At Sakuya.in, we stock plenty of creative options for different age groups that make learning feel like play.
2. Eco-Friendly Toys Are in Demand
Sustainability is not just a buzzword, it’s something families care about deeply now. Wooden toys, biodegradable materials, and recycled plastic alternatives are gaining popularity fast.
Most parents are choosing eco-conscious gifts over plastic-heavy ones, and toy brands are responding. Check out our growing collection of eco-friendly toys that are gentle on the planet and safe for little hands.
3. Interactive and Sensory Toys Continue to Be Loved
Sensory toys have always been popular with toddlers, but in 2025, we’re seeing even older kids enjoy toys that respond to sound, touch, or movement.
From our bestselling Cactus Dancing Toy to interactive playmats and light-up toys, these picks are not only fun but also great for sensory development. Explore our Interactive Toy Collection for options that keep kids engaged for hours.
4. Toys That Teach Emotional Intelligence
Kids today are growing up in a world where emotional awareness is more important than ever. Toys that help children understand feelings, express themselves, and practice empathy are becoming more common.
Roleplay sets, emotion flashcards, and thoughtful board games all make a big difference in developing these soft skills. Parents love these because they help raise kind, thoughtful humans.
5. DIY and Craft Kits for Screen-Free Creativity
If there’s one trend parents are loving, it’s creative, hands-on play that pulls kids away from screens. DIY kits like slime-making, sticker books, and painting sets are excellent for keeping kids busy, especially during holidays or long weekends.
At Sakuya.in, we have a whole section of DIY kits and creative stationery designed to spark imagination. They’re a great alternative to gadgets and offer hours of constructive fun.
6. App-Connected Toys and Augmented Reality (AR)
The line between digital and physical play is getting thinner. In 2025, toys that work with apps or use AR features are trending fast. From storybooks that “come alive” on screen to learning games powered by apps, these toys are adding a new dimension to playtime.
While moderation is key, these can be wonderful tools when used well. They often combine learning with entertainment, making them ideal for tech-loving kids.
7. Gender-Neutral Toys Are Getting More Attention
Parents are becoming more mindful about avoiding stereotypes. Whether it’s building blocks, dress-up sets, or art kits, more brands are offering gender-neutral options that let kids explore freely.
At Sakuya.in, we support this movement by curating a range of toys that suit all children, regardless of gender. It’s all about letting creativity lead the way.
8. Collectibles and Surprise Toys Still Rule
You’ve seen them, mini toys in mystery packs, blind boxes, and collectible figures. Despite being around for a while, these are still trending strongly in 2025. Kids love the excitement of discovering what’s inside.
Whether it’s mini dolls, characters, or animal figures, collectibles are great for repeat gifting and spark imaginative storytelling in young minds.
9. Educational Printables and Activity Sheets
This trend is growing steadily, and for good reason: Printable toys and worksheets are affordable, effective, and super fun. From tracing letters and coloring pages to puzzles and math activities, printable toys support early learning without needing any batteries or screens.
Parents love them because they’re easy to carry, reusable, and customizable. You must explore the Printables section on our site for educational fun at your fingertips.
10. Multi-Use Stationery That Feels Like a Toy
Stationery doesn’t have to be boring. In 2025, we’re seeing a huge interest in stationery that doubles as play tools, think scented pens, DIY bookmark kits, character-themed pencil pouches, or notebooks with games inside.
Our Stationery Collection has something for every young writer and artist. These make for great school gifts, return gifts, and stocking stuffers!
Final Thoughts
The toy market is changing, and that’s a great thing. It’s not just about keeping kids busy anymore. It’s about helping them grow, think, feel, and dream.
As parents, you want toys that align with your child’s interests and your values. And at Sakuya.in, we’re constantly updating our collection to bring you the latest and best in play, from educational tools to eco-friendly fun.
So, whether you’re shopping for a birthday, a milestone, or just to surprise your little one, don’t miss out on these trending toy categories in 2025.
Your child’s next favorite toy might just be a click away.